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End of One Chapter, Start of Another


As many of you know, after living in Oregon for 20 years, my husband and I recently purchased a coffee shop, bakery and restaurant in downtown Oregon and renamed it
Firefly Coffeehouse & Artisan Cheese. After five months of steadily growing this new business with a new breakfast, lunch & dinner menu, daily specials, and an expanded bakery, drink and espresso menu, we are taking it to the next level and adding an artisan cheese case and retail space on May 2, featuring the best artisan cheeses and local foods from Wisconsin and the Upper Midwest.

In fact, my office at the Firefly is currently filled with boxes of Gail Ambrosius Chocolate, Quince and Apple Preserves, Treat Nuts, Potter’s Crackers, Bee Barf Honey and bags of Kickapoo and Anodyne Coffee, all waiting to be put onto shelves next week. Meanwhile, every square inch of cooler space not occupied with Sassy Cow milk is filled with cheese wheels that have been arriving all week and which I will furiously be cutting and wrapping next week. Did I mention we’re also adding a full array of different cheese boards with wine and craft beer pairings?

As a result of this flurry of new activity in my life, last week I announced to members of Wisconsin Cheese Originals that I would be sunsetting the member-based organization. After 10 years of running a non-official non-profit (thanks to a husband with a good heart and a good job), it’s simply time for me to focus on three newer passions:

1) Building a community around good food & good coffee.

2) Bringing artisan cheese and local foods to the heart of my hometown.

3) Continuing to help steer smart and steady growth as a three-term elected member of the Oregon Village Board, a member of the Oregon Planning Commission and the Oregon Library Board. In fact, in the spring of 2019, I plan to run for Village President.

Operating a 5,000 square-foot coffeehouse, restaurant, bakery and retail shop brings a an exciting opportunity to reach a wider audience and share the gospel of good food. After 15 years of marketing, retailing, buying and educating folks about artisan cheese, I am expanding that passion to supporting local farms by purchasing not only local cheese, but local eggs, milk, produce, meats, and educating customers on the importance of sustainable eating with descriptions of daily specials and new signage.

So fear not, if you would like to stay connected to the many events, classes and activities that I used to offer through Wisconsin Cheese Originals, I’ll still be offering many of those things through Firefly Coffeehouse & Artisan Cheese.  Be sure and visit this website for a continually updated listing of classes taking place at the Firefly, and keep reading Cheese Underground, where I will continue to write about cheese and announce events, including a new season of Cheese Underground Radio debuting this summer.

Lastly, if you live anywhere near Oregon, Wisconsin, or have a road trip planned this summer, please stop in at the Firefly at 114 N. Main Street and say hello. So many of you have become my family over the years, and there is nothing better than having family share in your success. The Firefly is my next 20-year project, and I look forward to sharing that journey with you.

— Jeanne Carpenter, ACS CCP
Owner, Firefly Coffeehouse & Artisan Cheese

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